The LinkedIn Visibility Engine

The LinkedIn Visibility Engine

Your buyers spend the majority of their decision-making process researching you before they ever make contact. Much of that research happens on LinkedIn. This 6-week engagement builds the Visibility layer of your VELO trust infrastructure on the platform where your buyers actually look.

Time
6 weeks
Deliverables
Half-day strategy session mapping buyer research behaviour and core themes. 30 short-form videos filmed in one intensive day. On-camera coaching throughout the filming day. 3-month content publishing plan with posting schedule. Monthly performance reporting with meaningful metrics. All content mapped to VELO pillars.

Your buyers spend 57 to 70 percent of their decision-making process researching you before they ever make contact. Much of that research happens on LinkedIn. When they look at your profile right now, what do they find?

The LinkedIn Visibility Engine is a 6-week engagement that builds the Visibility layer of your VELO trust infrastructure on the platform where B2B buyers actually research.

What happens

Strategic Foundation (Week 1): A half-day strategy session maps your buyer's research behaviour, identifies the questions they ask during their dark-funnel evaluation, and defines the 10 core themes that will position you where your buyers are already looking.

Production (Weeks 2-3): One intensive filming day produces 30 short-form videos. Each addresses a specific buyer question, maps to a VELO pillar, and is designed to compound: as useful in nine months as on day one. On-camera coaching throughout.

Deployment (Weeks 3-6): A 3-month publishing plan optimised for the LinkedIn algorithm and B2B decision-maker behaviour. Monthly performance reporting tied to meaningful metrics: profile views from target accounts, connection requests from ICP prospects, content saves and shares.

What changes in your business

Prospects arrive to conversations warmer. The "already know you" effect starts compounding from week one. The first meeting covers fit and timing, not whether you are credible.

What it builds (VELO)

Primarily Visibility: systematic presence in the dark funnel. Secondarily Evidence: each video is a trust signal that hidden buyers encounter independently.

Investment: From £5,000 + VAT