Your expertise is exceptional. Your signals aren't. VELO™ fixes that

We help founders and leaders in high-trust sectors build a Library of Trust using the VELO™ method: evergreen video and content assets that shorten sales cycles, protect premium pricing, and scale authority.

If this sounds familiar, you're in the right place.

Deals Drag:

Every week without movement, a competitor enters, the budget disappears, or your champion runs out of energy.

Buyers go quiet after pricing

They can't justify the spend internally. They don't have the assets to sell you to their CFO.

Wrong fits waste your time

Your content signals "helpful and accessible" instead of "expert and selective".

You're the bottleneck

You're the best salesperson in the business. But you can't be in every meeting.

Why?
The root cause is the same in all four cases: your buyer can't de-risk you fast enough. They're not looking for more information. They're looking for confidence. The VELO™ Method creates that library of trust. Your own collection of confidence-building assets.

The VELO™ method

A four-phase system for building trust assets that shorten sales cycles and scale authority.

V — Visibility

Be found and remembered by the right people before they're ready to buy.

Founder-led thought leadership. Diagnostic video essays. A consistent rhythm that builds familiarity.

E — Evidence

Prove you can do what you say before anyone asks.

Pricing philosophy. Engagement walkthrough. "Who we're not for." Case studies with real trade-offs.

L — Library

Build the trust assets that sell when you're not in the room.

FAQ vault. Proposal walkthroughs. Stakeholder-specific assets for the CFO, the CTO, and the project manager.

O — Outcomes

Measure what matters: speed, value, and win rate.

Cycle length. Win rate. Deal value. Stall recovery. Inbound quality.

Watch the VELO™ Explainer

The metric that matters

Lever

How it affects trust

Opportunities

Better positioning attracts better-fit leads

Deal Value

Premium trust signals protect pricing

Win Rate

De-risking the decision increases conversion

Cycle Length

Removing friction and enabling internal  selling shortens cycles

Increasing Sales Velocity Increases Revenue
Most businesses try to fix velocity by adding more leads. The fastest way is to shorten cycle length and improve win rate. That's what the VELO™ Method does.

Who the VELO™ Method is for

  • Founders and MDs are time-poor and reputation-sensitive. You want growth without noise. You want your expertise to be visible without becoming an influencer.
  • Marketing and Comms LeadsYou need founder visibility. You need  internal buy-in. You want assets that reduce friction, not just  "content."
  • Senior Professionals You want premium positioning, clarity, and credibility. You want to be seen as the expert you are.

sectors that thrive with the VELO™ Method

We work with professional services, B Corps, SaaS, wellbeing, and other high-trust sectors where deals require justification, buyers fear risk, and decisions happen in groups.

Selected work

Jon Barnes

Helping senior leaders to show up with confidence

Date
Jun 1, 2023
Client
Jon barnes.
Type
video branding
One-to-one coaching and creative direction that helps executives show up with presence, not performance. We refine the message, build comfort on camera, and shape a visibility rhythm that works.
A handsome millennial man talking to the camera on the side of a hill in the spring

Nord bridges global

Date
nov 21, 2023
Client
nord bridges global
Type
video branding
two attractive businesswomen standing on a bridge in front of buildings

Our clients

We've worked with brands large and small. But our focus is on showcasing the expertise and authority that we've helped capture for these clients.

a logo of a corporate client
a logo of a corporate client
a logo of a corporate client
a logo of a corporate client
a logo of a corporate client
a logo of a corporate client

Ready to create content that earns belief and moves your mission forward?

What our clients say about us

We're as passionate about our work as we are about our process. You will be captured beautifully through video, image and written copy. Let our past clients tell you the difference we've helped make in their businesses.

Helene Rennervik

This was following one of the many projects that I have delivered for Helene Rennervik of Nord Bridges Global. One of the best compliments a person can receive is to have repeat projects with a client.

Jon Barnes

A testimonial from Jon Barnes is coming soon. This was one of the most rewarding projects I've had the pleasure of working on. Jon is essentially a walking encyclopedia. Helping him create over 60 videos to share with his audience was as rewarding as it was challenging. We achieved something truly special in my opinion.

Synne Linden

Synne Linden of Lindentree.com flew me out to Stockholm, Sweden for four days of content creation for her business. I think her words speak for themself.

Megan BAy-Dorman

Television and podcast producer Megan Bay-Dorman approached us with a vision for creating a collection of broadcast-standard content for her portfolio. Megan's testimonial is soon to come. But in the meantime, I can attest that we created a stunning collection of images and videos for her business.